Beyond Imagination: Blumhouse’s IMAGINARY Promises a Hair-Raising Journey into the Dark Unknown

Prepare to dive into the sinister depths of childhood imagination as Blumhouse, the acclaimed creators of FIVE NIGHTS AT FREDDY’S and M3GAN, presents a spine-chilling original horror experience – IMAGINARY. This haunting tale questions the innocence of imaginary friends, leaving audiences to wonder if these companions are merely products of youthful creativity or something far more sinister lurking beneath the surface.

When Jessica (DeWanda Wise) relocates with her family back to her childhood home, an unsettling turn of events unfolds as her youngest stepdaughter, Alice (Pyper Braun), develops an eerie attachment to a seemingly harmless stuffed bear named Chauncey, discovered in the basement. Innocent playtime takes a dark turn as Alice’s games with Chauncey evolve from playful to disturbing.

As Jessica attempts to intervene and understand the mysterious bond between Alice and Chauncey, she discovers that the cuddly bear is far from an ordinary toy – unveiling a nightmarish truth that challenges the very fabric of reality.

Lionsgate and Blumhouse present, a Tower of Babble production

Release Date: In Cinemas March 7


  • DeWanda Wise
  • Tom Payne
  • Taegan Burns
  • Pyper Braun
  • Veronica Falcon
  • Betty Buckley

Directed By: Jeff Wadlow

Written By: Jeff Wadlow & Greg Erb & Jason Oremland

Produced By: Jason Blum, Jeff Wadlow, p.g.a.

Prepare for a cinematic journey that will unravel the darkest corners of imagination. IMAGINARY, a Blumhouse horror masterpiece, hits theaters on March 7. Brace yourself for a rollercoaster of suspense, fear, and the unsettling question – what if your imaginary friend is not a product of your imagination, but something far more sinister?